A small studio with a narrow obsession: marketing that pays for itself.

Halden was started in 2014 by three people who were tired of reports full of impressions and empty of revenue.

Our story

Built by people who had sat on the client side

We had all hired agencies before starting one. We knew the feeling of a glossy monthly deck that never mentioned sales, and of junior staff learning on our budget.

So Halden works differently. Senior people do the work. Every plan starts from a revenue target. And if a channel is not paying back, we say so and move the budget.

Four rules we do not bend

Revenue first

If we cannot connect the work to money earned or saved, we do not do it.

Say it plainly

No jargon, no padding. If something is not working you hear it from us first.

Seniors only

The strategist in your pitch is the person running your account.

Test, then scale

Small experiments with clear answers before any large budget moves.

added in client revenue

$ 0 M

brands since 2014

stay past their first year

0 %

people, all in-house

The people on your account

Mara Lindqvist

Founder & Strategy

Tobias Okafor

Head of Paid Media

Priya Raman

SEO Director

Daniel Voss

Creative Director

Noticed along the way

2025

Best Search Campaign

Northern Digital Awards

2024

Agency of the Year, finalist

Growth Marketing Honours